kaybeesocials.com

The Bowberry

Package : Social Media Management & Website Development

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The Goal

Bowberry approached us with the aim of leveraging social media platforms, specifically Instagram, to enhance brand visibility, engage with the target audience, and drive sales of their unique hair accessories. The goal was to create a captivating and cohesive social media presence that resonates with mothers and children, fostering a sense of creativity, style, and self-expression.

In addition to the Instagram strategy, we had the privilege of designing and developing their website. The website is a seamless extension of the brand’s identity, offering a user-friendly experience for visitors.



Target Audience

  • Mothers with daughters, aged 25 to 45.
  • Parents looking for unique and enchanting hair accessories for their children.
  • Individuals interested in children’s fashion and styling.
  • Family-oriented audience seeking to create memorable moments with their children.

 

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Social Media KPI"s

  • Increased Engagement
  • Increased Accounts Reached/Impressions/Video Views
  • Increased Following Count
  • Facebook Ads
  • More Sales (tracked through website analytics and online purchase data)

 

Handles

WEBSITE

www.thebowberry.com

SOCIAL MEDIA HANDLES

Instagram: @thebowberry

Facebook: The Bowberry




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Website Design & Development

In addition to the Instagram strategy, we had the privilege of designing and developing their website. The website is a seamless extension of the brand’s identity, offering a user-friendly experience for visitors.

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